Noun DAO is the first DAO to sponsor a movie, called Indie movie “Calladita” and in return Noun NFT will be introduced to the small screen.
The DAO organization behind the Noun NFT collection, backed a crypto fundraising effort for the Indie movie “Calladita,” which raised 6.9 ETH (US$21,000), making the Noun DAO became the second biggest sponsor of the film.
This is considered the first on-chain agreement of the DAO (decentralized autonomous organization) to finance a feature film.
Under the terms of the agreement, the main character from the movie “Calladita” will wear NFT glasses, one of the NFTs of the Noun Glasses collection, and Noun DAO will be featured in the trailers as the Joint Producer. conclude. This is the first event in the history of the film industry.
Indie stands for independent. In the field of film, Indie movies are often understood as films produced by small or non-specialized companies.
Written and directed by Miguel Faus, “Calladita” is aiming to be one of the first sci-fi films to knock on the door to the NFT world.
The content of “Calladita” is based on the short film of the same name by Faus, telling the story of Ana, a young maid from faraway Colombia. She served in a wealthy Spanish family.
“The Newsroom” actress Emily Mortimer will team up with two-time Goya Award winners Antonio de la Torre and Paula Grimaldo in this film. Mortimer will continue to receive the role of Ana from the previous short film.
The film will be executive produced by Jim Cummings – writer and director of Thunder Road and The Beta Test.
The NFTs will appear several times in the film “Calladita“. Mortimer’s character is a treasure trove of concept art for a large NFT collection. Director Faus wanted to give backers the opportunity to feature their NFTs in the film.
The rewards of this special crowdfunding program are also NFTs, which include stills and video from the original movie.
Faus told Decrypt that he hopes filmmakers do not miss the opportunity to enter the Web 3.0 space by applying NFT technology. “Everything in the film industry can be completely turned around by this technology. Netflix will soon become a resident of Web 3.0.”
Hollywood and the Web 3.0
Indeed, Web 3.0 is becoming a new source of inspiration for the traditional film industry. Recently, producer Roman Coppola and members of the American Zoetrope company released “Decentralized Pictures” – a DAO-funded film that has received support from the likes of “Ocean’s Eleven” director Steven Soderbergh.
Popular NFT collections including Bored Ape Yacht Club, World of Women and CryptoPunks have secured Hollywood representation, with a Bored Ape animated film in the pipeline. Filmmakers like “Clerks” director Kevin Smith even plan to distribute the film in NFT format.
This is also not the first collaboration of Noun DAO with sectors outside of blockchain. In February, Budweiser – the world famous beer brand bought one of the NFTs of the Noun Glasses collection to use in their Super Bowl ad.
From last year to now, NFT technology has increasingly spread its influence to almost every field in real life. Film directors and producers certainly won’t let the film industry be left out in this new trend.
And Decentralized Autonomous Organizations – DAOs have proven their undisputed value in connecting filmmakers with decentralized funding.